Promote an article
Read it first
get_article by slug. Captions written from the title alone are the reason
most promotional copy reads interchangeably.
Write per platform, not once
Each platform punishes copy written for a different one:
- X/Twitter — under 280 characters, hook in the first line, link last. No
hashtag stuffing.
- LinkedIn — longer, first person, line breaks between short paragraphs.
Lead with the insight, not the announcement.
- Reddit — conversational and genuinely non-promotional, or it gets removed
and the account penalised. Recommend a relevant subreddit and its rules, and
say clearly when self-promotion is not welcome there.
Always use the article's real URL from the API.
Amplify
get_reactions — a post already resonating is the one worth promoting again.
list_newsletter_issues — feature it in the next issue rather than only
posting socially.
get_follow_status when the user is considering outreach to another creator.
Do not
Claim engagement numbers, endorsements, or coverage that did not happen.