Yozhkin Roll: Rich Aesthetic & Tilda Integration (V4+)
This skill defines the technical standards, design language, and deployment protocols for the "Yozhkin Roll" project.
🎨 1. Design Language: "Rich Dark" & "Nova V26"
- Color Palette:
- EZ-Orange:
#ff7a00
- Background: Deep Dark
#111 for loyalty/footer, Soft White #f8f8f8 for content.
- Visual Effects:
- Glassmorphism:
backdrop-filter: blur(10px), transclucent backgrounds, and thin borders (rgba(255,255,255,0.1)).
- Glow & Depth: Strategic use of radial gradients for ambient lighting.
- Typography:
- Outfit: Premium headlines (font-weight 700-800, uppercase).
- Inter: High-readability body text.
🧱 2. Master Component Architecture
- Consolidated Styles: All global CSS lived in
PRODUCTION/ui/master_styles.css. No local overrides in individual blocks if possible.
- SEO & Head Enrichment: All
<head> metadata, Schema.org JSON-LD, and OG tags are managed in PRODUCTION/ui/seo_head.html.
- Component isolation: Classes prefixed with
.nova- or .magic- to avoid Tilda system collisions.
📈 3. SEO & Conversion Standards
- Schema.org: Extensive
Restaurant & OfferCatalog markup in seo_head.html.
- Typography SEO: Strict use of
H1 (Main Hero), H2 (Section Titles), and H3 (Component Subtitles) with local target keywords (Сочи, Адлер, Сириус).
- Hanging Conjunctions: Never leave single-letter conjunctions (и, с, в, на) at the end of a line. Use
.
📱 4. Mobile UX Best Practices
- 2-Column Grid: Active on mobile for product cards using
.uc-nova-card.
- Padding Reset: Reduced vertical spacing (
40px) on mobile to avoid gaps.
- Typography Scaling: Fluid font sizes using
clamp().
🛠️ 5. Deployment Workflow (Tilda)
- CSS: Paste
PRODUCTION/ui/master_styles.css into Site Settings -> Custom CSS.
- HEAD: Paste
PRODUCTION/ui/seo_head.html into Site Settings -> HEAD.
- Blocks: Copy individual template files into T123 blocks sequentially as mapped in
master_home.html.